{"id":11683,"date":"2023-07-12T13:44:27","date_gmt":"2023-07-12T18:44:27","guid":{"rendered":"https:\/\/infomercado.net\/ecuador\/?p=11683"},"modified":"2023-07-12T13:31:41","modified_gmt":"2023-07-12T18:31:41","slug":"botania-de-crear-exfoliantes-en-su-cocina-a-incrementar-sus-ingresos-en-15-anual-marielisa-marques-ja","status":"publish","type":"post","link":"https:\/\/infomercado.net\/ecuador\/botania-de-crear-exfoliantes-en-su-cocina-a-incrementar-sus-ingresos-en-15-anual-marielisa-marques-ja\/","title":{"rendered":"Botania: De crear exfoliantes en su cocina a incrementar sus ingresos en 15% cada a\u00f1o"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Marielisa Marques es fundadora de Botania, un empresa de belleza, cosm\u00e9ticos y cuidado personal que comenz\u00f3 regalando exfoliantes a una empresa por navidad y luego le llegaron pedidos cada vez m\u00e1s grandes de sus productos. Conoce aqu\u00ed su historia y c\u00f3mo pas\u00f3 de vender 100 productos a obtener ganancias anuales del 15%.<\/p>\n\n\n<div class=\"wp-block-infonews-extra-related-link\">\n\t<aside class=\"md:mx-8 my-4\">\n\t\t<div class=\"separator-dotted\"><\/div>\n\n\t\t<div class=\"my-2\" data-widget=\"featured-links-in-article-content\">\n\t\t\t<div class=\"text-sm font-bold text-body-200 uppercase\">Mira tambi\u00e9n:<\/div>\n\n\t\t\t<a\n\t\t\t\tclass=\"link-in-widget flex flex-col min-[420px]:flex-row gap-2 items-start min-[420px]:items-center text-base sm:text-lg\"\n\t\t\t\thref=\"https:\/\/infomercado.net\/ecuador\/fulgore-de-vender-accesorios-para-el-cabello-a-distrubuir-sus-confecciones-a-grandes-retail-ecuador-historia-emprendimiento-07072023-ja\/?utm_source=website&#038;utm_medium=single_post&#038;utm_campaign=related_links\"\n\t\t\t\ttarget=\"_blank\"\n\t\t\t\trel=\"\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"112\" height=\"112\" src=\"https:\/\/infomercado.net\/ecuador\/wp-content\/uploads\/sites\/4\/2023\/07\/Fulgore-historia-112x112.webp\" class=\"aspect-video object-cover w-28 wp-post-image\" alt=\"Fulgore historia emprendimiento Serratosa Textil Bertha Serrano\" \/>\n\t\t\t\t<span class=\"flex-grow font-bold leading-tight\">Fulgore: Comenz\u00f3 vendiendo accesorios para el cabello en la universidad y ahora distribuye sus prendas a grandes cadenas de Retail<\/span>\n\t\t\t<\/a>\n\t\t<\/div>\n\n\t\t<div class=\"separator-dotted\"><\/div>\n\t<\/aside>\n\n\t<\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-como-nacio-botania\">\u00bfC\u00f3mo naci\u00f3 Botania?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Marielisa, quien en el 2013 era una presentadora de noticias en la televisi\u00f3n, revel\u00f3 en una entrevista a El Universo que adem\u00e1s de su trabajo en la pantalla, tambi\u00e9n ofrec\u00eda sesiones de capacitaci\u00f3n sobre etiqueta en diversas empresas. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sin embargo, fue durante la temporada navide\u00f1a cuando decidi\u00f3 hacer algo especial para expresar su agradecimiento hacia el personal de estas compa\u00f1\u00edas:<strong> regal\u00f3 exfoliantes caseros que ella misma preparaba en la comodidad de su cocina.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El gesto de generosidad no pas\u00f3 desapercibido y, para su sorpresa, Marielisa recibi\u00f3 un pedido de 100 exfoliantes para ser entregados en conmemoraci\u00f3n del D\u00eda de la Secretaria. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este inesperado encargo se convirti\u00f3 en el punto de partida para la creaci\u00f3n de su propio emprendimiento, el cual bautiz\u00f3 como Home Spa Cosm\u00e9ticos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cLa marca que lanc\u00e9 fue un\u00a0hobbie\u00a0y empec\u00e9 a hacer cosm\u00e9ticos especiales. Mis exfoliantes corporales eran hechos con aceites, az\u00facar\u2026 les encant\u00f3. Le puse ese nombre, fue por impulso, no lo pens\u00e9\u201d<\/em>, cuenta la emprendedora a El Universo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A medida que Marielisa fue ampliando su l\u00ednea de productos de belleza y cosm\u00e9tica, tom\u00f3 la decisi\u00f3n de cambiar el nombre de su <strong><a href=\"https:\/\/www.instagram.com\/botania.ec\/?hl=es\" target=\"_blank\" rel=\"noreferrer noopener\">emprendimiento <\/a><\/strong>a Botania. Esta elecci\u00f3n fue <strong>inspirada por los ingredientes naturales que utilizaba en la formulaci\u00f3n de sus productos<\/strong>, destacando as\u00ed su compromiso con la utilizaci\u00f3n de elementos provenientes de la naturaleza.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/Cqif9SzsqIY\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/Cqif9SzsqIY\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/Cqif9SzsqIY\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Botania \u00ae Cosm\u00e9ticos (@botania.ec)<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfCu\u00e1les son los ingredientes de sus productos?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Estos productos contienen una amplia gama de ingredientes, como semillas de frutas, aguacate, coco, avena, miel, maracuy\u00e1, eucalipto, romero, aceite de jojoba y otros componentes esenciales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La producci\u00f3n se lleva a cabo semanal o mensualmente, y los contenidos se envasan en frascos de diferentes tama\u00f1os, desde 30 ml hasta 250 ml. La duraci\u00f3n de los productos oscila entre seis meses y un a\u00f1o.<\/p>\n\n\n<div class=\"wp-block-infonews-extra-related-link\">\n\t<aside class=\"md:mx-8 my-4\">\n\t\t<div class=\"separator-dotted\"><\/div>\n\n\t\t<div class=\"my-2\" data-widget=\"featured-links-in-article-content\">\n\t\t\t<div class=\"text-sm font-bold text-body-200 uppercase\">Mira tambi\u00e9n:<\/div>\n\n\t\t\t<a\n\t\t\t\tclass=\"link-in-widget flex flex-col min-[420px]:flex-row gap-2 items-start min-[420px]:items-center text-base sm:text-lg\"\n\t\t\t\thref=\"https:\/\/infomercado.net\/ecuador\/dos-de-cada-tres-emprendimientos-de-manos-unidas-en-ecuador-son-liderados-por-mujeres-10072023-ja\/?utm_source=website&#038;utm_medium=single_post&#038;utm_campaign=related_links\"\n\t\t\t\ttarget=\"_blank\"\n\t\t\t\trel=\"\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"112\" height=\"112\" src=\"https:\/\/infomercado.net\/ecuador\/wp-content\/uploads\/sites\/4\/2023\/07\/Manos-Unidas-Ecuador-emprendimientos-112x112.webp\" class=\"aspect-video object-cover w-28 wp-post-image\" alt=\"Manos Unidos Ecuador emprendimientos\" \/>\n\t\t\t\t<span class=\"flex-grow font-bold leading-tight\">Dos de cada tres emprendimientos de Manos Unidas en Ecuador son liderados por mujeres<\/span>\n\t\t\t<\/a>\n\t\t<\/div>\n\n\t\t<div class=\"separator-dotted\"><\/div>\n\t<\/aside>\n\n\t<\/div>\n\n\n<h2 class=\"wp-block-heading\">Incremento de ingresos<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">En cuanto al crecimiento de los ingresos, Botania, ubicada en Kennedy Norte, Guayaquil, ha experimentado un <strong>aumento promedio anual del 15%<\/strong>. Durante el a\u00f1o 2020, que incluy\u00f3 los meses de la pandemia, el incremento alcanz\u00f3 el 30% desde junio hasta diciembre.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u00abEstoy agradecido de que el negocio haya ido en constante crecimiento. En el mercado, noto un gran inter\u00e9s por los productos naturales, el cuidado de la salud y la evitaci\u00f3n de qu\u00edmicos. Es un mercado que tiene un gran potencial\u00bb<\/em>, destaca Marques.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Es por eso que su pr\u00f3ximo proyecto es adentrarse en los supermercados. \u00abMi lema es seguir conquistando el mercado local paso a paso. Adem\u00e1s, planeo expandir la oferta de productos en nuestra p\u00e1gina web\u00bb, expresa Marques.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marielisa Marques inici\u00f3 su emprendimiento obsequiando exfoliantes en sus capacitaciones y ahora ha creado un negocio que incrementa sus ingresos anuales en 15%.<\/p>\n","protected":false},"author":430,"featured_media":11684,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[725,105,726],"class_list":["entry"],"acf":[],"yoast_head":"<title>Botania: De crear exfoliantes en su cocina a incrementar sus ingresos en 15% cada a\u00f1o - Infomercado Ecuador<\/title>\n<meta name=\"description\" content=\"Conoce aqu\u00ed la historia y c\u00f3mo inici\u00f3 Botania, el negocio de Marielisa Marques de belleza, cosm\u00e9ticos y productos naturales.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/infomercado.net\/ecuador\/botania-de-crear-exfoliantes-en-su-cocina-a-incrementar-sus-ingresos-en-15-anual-marielisa-marques-ja\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Botania: De crear exfoliantes en su cocina a incrementar sus ingresos en 15% cada a\u00f1o\" \/>\n<meta property=\"og:description\" content=\"Conoce aqu\u00ed la historia y c\u00f3mo inici\u00f3 Botania, el negocio de Marielisa Marques de belleza, cosm\u00e9ticos y productos naturales.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/infomercado.net\/ecuador\/botania-de-crear-exfoliantes-en-su-cocina-a-incrementar-sus-ingresos-en-15-anual-marielisa-marques-ja\/\" \/>\n<meta property=\"og:site_name\" content=\"Infomercado Ecuador\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/infomercado.ec\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-12T18:44:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/infomercado.net\/ecuador\/wp-content\/uploads\/sites\/4\/2023\/07\/Botania-marielisa-marques-jpg.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jordy Acevedo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jordy Acevedo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>","yoast_head_json":{"title":"Botania: De crear exfoliantes en su cocina a incrementar sus ingresos en 15% cada a\u00f1o - 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