{"id":13816,"date":"2023-07-21T18:39:57","date_gmt":"2023-07-21T23:39:57","guid":{"rendered":"https:\/\/infomercado.net\/colombia\/?p=13816"},"modified":"2023-07-21T18:28:07","modified_gmt":"2023-07-21T23:28:07","slug":"planet-oliver-la-startup-colombiana-que-reduce-el-desperdicio-de-alimentos-app-colombia-21072023-ja","status":"publish","type":"post","link":"https:\/\/infomercado.net\/colombia\/planet-oliver-la-startup-colombiana-que-reduce-el-desperdicio-de-alimentos-app-colombia-21072023-ja\/","title":{"rendered":"Planet Oliver: Conoce la startup colombiana que reduce el desperdicio de alimentos en perfecto estado"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Planet Oliver es emprendimiento colombiano que <strong>tiene como objetivo eliminar los desperdicios de alimentos en perfecto estado<\/strong> de los restaurantes, reposter\u00edas y supermercados, reduciendo as\u00ed la huella de carbono que esto genera. Adem\u00e1s, mediante su aplicativo, tambi\u00e9n ayudan a los campesinos a vender frutas y verduras que, por defectos est\u00e9ticos, suelen ser rechazadas. \u00bfCu\u00e1l es su historia y c\u00f3mo est\u00e1n mejorando la industria de alimentos? Aqu\u00ed te lo contamos.<\/p>\n\n\n<div class=\"wp-block-infonews-extra-related-link\">\n\t<aside class=\"md:mx-8 my-4\">\n\t\t<div class=\"separator-dotted\"><\/div>\n\n\t\t<div class=\"my-2\" data-widget=\"featured-links-in-article-content\">\n\t\t\t<div class=\"text-sm font-bold text-body-200 uppercase\">Mira tambi\u00e9n:<\/div>\n\n\t\t\t<a\n\t\t\t\tclass=\"link-in-widget flex flex-col min-[420px]:flex-row gap-2 items-start min-[420px]:items-center text-base sm:text-lg\"\n\t\t\t\thref=\"https:\/\/infomercado.net\/colombia\/treinta-el-marketplace-para-minoristas-que-tiene-presencia-en-18-paises-de-latinoamerica-ac\/?utm_source=website&#038;utm_medium=single_post&#038;utm_campaign=related_links\"\n\t\t\t\ttarget=\"_blank\"\n\t\t\t\trel=\"\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"112\" height=\"112\" src=\"https:\/\/infomercado.net\/colombia\/wp-content\/uploads\/sites\/3\/2023\/06\/A-COLOM-1-1-112x112.webp\" class=\"aspect-video object-cover w-28 wp-post-image\" alt=\"treinta app\" \/>\n\t\t\t\t<span class=\"flex-grow font-bold leading-tight\">Treinta: Conoce el marketplace para minoristas que tiene presencia en 18 pa\u00edses de Latinoam\u00e9rica<\/span>\n\t\t\t<\/a>\n\t\t<\/div>\n\n\t\t<div class=\"separator-dotted\"><\/div>\n\t<\/aside>\n\n\t<\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-como-nacio-planet-oliver-y-que-problema-se-plantearon-solucionar\">\u00bfC\u00f3mo naci\u00f3 Planet Oliver y qu\u00e9 problema se plantearon solucionar?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Manuel Oliva <\/strong>es el gerente general y l\u00edder de <strong>Planet Oliver<\/strong>. Durante el 2019, realiz\u00f3 un MBA en Madrid, Espa\u00f1a, donde conoci\u00f3 a quienes ser\u00edan sus socios para formar este emprendimiento:<strong> Gonzalo Montenegro, de Argentina, y \u00c1lvaro Panduro, de Per\u00fa.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los tres observaron que millones de toneladas de alimentos se desperdician a diario en Latinoam\u00e9rica. Por ello, desarrollaron <strong><em>Oliver <\/em><\/strong>como una tesis de grado que con el tiempo se convirti\u00f3 en un negocio escalable, sostenible y rentable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Su objetivo es crear una soluci\u00f3n al problema de los desperdicios para reducir tambi\u00e9n la huella de carbono. Como lo definen en su prop\u00f3sito, <strong>venden los productos que los restaurantes, fruvers, supermercados y reposter\u00edas no lograron vender a un precio especial.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De esta forma, su <a href=\"https:\/\/www.planetoliver.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">emprendimiento <\/a>consigue un gran impacto positivo en la sociedad, el medio ambiente y la econom\u00eda.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CtIPsu0JHfp\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CtIPsu0JHfp\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CtIPsu0JHfp\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Oliver (@planet_oliver)<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfC\u00f3mo consiguieron el dinero para fundar Planet Oliver?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan Oliva, \u00e9l junto a sus socios hicieron una inversi\u00f3n con fondos propios y familiares. Tambi\u00e9n trabajaron con \u00c1ngeles inversores de Google, Coca-Cola, Uber, Rappi, Mercado Libre y Family Office, quienes realizaron inversiones para que la startup escale m\u00e1s r\u00e1pido en Colombia.<\/p>\n\n\n<div class=\"wp-block-infonews-extra-related-link\">\n\t<aside class=\"md:mx-8 my-4\">\n\t\t<div class=\"separator-dotted\"><\/div>\n\n\t\t<div class=\"my-2\" data-widget=\"featured-links-in-article-content\">\n\t\t\t<div class=\"text-sm font-bold text-body-200 uppercase\">Mira tambi\u00e9n:<\/div>\n\n\t\t\t<a\n\t\t\t\tclass=\"link-in-widget flex flex-col min-[420px]:flex-row gap-2 items-start min-[420px]:items-center text-base sm:text-lg\"\n\t\t\t\thref=\"https:\/\/infomercado.net\/colombia\/treinta-el-marketplace-para-minoristas-que-tiene-presencia-en-18-paises-de-latinoamerica-ac\/?utm_source=website&#038;utm_medium=single_post&#038;utm_campaign=related_links\"\n\t\t\t\ttarget=\"_blank\"\n\t\t\t\trel=\"\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"112\" height=\"112\" src=\"https:\/\/infomercado.net\/colombia\/wp-content\/uploads\/sites\/3\/2023\/06\/A-COLOM-1-1-112x112.webp\" class=\"aspect-video object-cover w-28 wp-post-image\" alt=\"treinta app\" \/>\n\t\t\t\t<span class=\"flex-grow font-bold leading-tight\">Treinta: Conoce el marketplace para minoristas que tiene presencia en 18 pa\u00edses de Latinoam\u00e9rica<\/span>\n\t\t\t<\/a>\n\t\t<\/div>\n\n\t\t<div class=\"separator-dotted\"><\/div>\n\t<\/aside>\n\n\t<\/div>\n\n\n<h2 class=\"wp-block-heading\">Modelo de negocio y logros<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Manuel Oliva, en una entrevista con El Espectador, destac\u00f3 que Planet Oliver est\u00e1 logrando generar ahorro para sus clientes, reduciendo la huella de carbono en m\u00e1s de 20,000 kilos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Asimismo, han logrado que <strong>los campesinos puedan vender sus frutas y verduras rechazadas<\/strong> por los retailers debido a sus defectos est\u00e9ticos, lo que les ha permitido obtener m\u00e1s ingresos y rentabilidad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Del lado de las grandes cadenas de supermercados, han alcanzado una mayor eficiencia, sostenibilidad y rentabilidad al vender los alimentos que estas no lograron comercializar.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"405\" height=\"725\" src=\"https:\/\/infomercado.net\/colombia\/wp-content\/uploads\/sites\/3\/2023\/07\/image-8-jpg.webp\" alt=\"\" class=\"wp-image-13817\" srcset=\"https:\/\/infomercado.net\/colombia\/wp-content\/uploads\/sites\/3\/2023\/07\/image-8-jpg.webp 405w, https:\/\/infomercado.net\/colombia\/wp-content\/uploads\/sites\/3\/2023\/07\/image-8-168x300.webp 168w\" sizes=\"auto, (max-width: 405px) 100vw, 405px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">\u00bfCu\u00e1les son sus pr\u00f3ximas metas y proyectos?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Planet Oliver<\/strong> tiene el objetivo de continuar con su labor de reducir al m\u00e1ximo la huella de carbono y los desperdicios de alimentos. No desean que la empresa se enfoque \u00fanicamente en Bogot\u00e1, Colombia, sino que aspire a expandirse internacionalmente y poder tener un <strong>impacto positivo en toda Latinoam\u00e9rica.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan comenta Oliva, tienen previsto iniciar la expansi\u00f3n a partir de julio de 2024, con la meta de abarcar todo el pa\u00eds.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En ese sentido, Manuel enfatiza el <strong>potencial de las startups<\/strong> para generar un impacto positivo en la sostenibilidad empresarial y el consumo responsable de nuestros ecosistemas. El contexto de la pandemia ha despertado una mayor conciencia sobre el futuro, lo que ha llevado a las personas a buscar marcas, empresas y productos que se alineen con pol\u00edticas e ideas amigables con el medio ambiente y que contribuyan socialmente al planeta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De esta manera, el mercado muestra una creciente preocupaci\u00f3n por el medio ambiente, lo que impulsa la demanda de soluciones y productos responsables con el entorno.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Este emprendimiento busca reducir al m\u00e1ximo la huella de carbono y reducir los desperdicios de alimentos en perfecto estado que restaurantes y supermercados no logran vender.<\/p>\n","protected":false},"author":430,"featured_media":13818,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[16,67,1048],"class_list":["entry"],"acf":[],"yoast_head":"<title>Planet Oliver: Conoce la startup colombiana que reduce el desperdicio de alimentos en perfecto estado - Infomercado Colombia<\/title>\n<meta name=\"description\" content=\"Planet Oliver es un emprendimiento que busca eliminar los desperdicios de alimentos en buen estado y reducir la huella de carbono.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/infomercado.net\/colombia\/planet-oliver-la-startup-colombiana-que-reduce-el-desperdicio-de-alimentos-app-colombia-21072023-ja\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Planet Oliver: Conoce la startup colombiana que reduce el desperdicio de alimentos en perfecto estado\" \/>\n<meta property=\"og:description\" content=\"Planet Oliver es un emprendimiento que busca eliminar los desperdicios de alimentos en buen estado y reducir la huella de carbono.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/infomercado.net\/colombia\/planet-oliver-la-startup-colombiana-que-reduce-el-desperdicio-de-alimentos-app-colombia-21072023-ja\/\" \/>\n<meta property=\"og:site_name\" content=\"Infomercado Colombia\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/infomercado.co\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-21T23:39:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/infomercado.net\/colombia\/wp-content\/uploads\/sites\/3\/2023\/07\/Planet-Oliver-Manuel-Olvida-emprendimiento-jpg.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jordy Acevedo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jordy Acevedo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>","yoast_head_json":{"title":"Planet Oliver: Conoce la startup colombiana que reduce el desperdicio de alimentos en perfecto estado - 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