{"id":13386,"date":"2023-06-16T12:00:00","date_gmt":"2023-06-16T17:00:00","guid":{"rendered":"https:\/\/infomercado.net\/colombia\/?p=13386"},"modified":"2023-06-16T08:36:21","modified_gmt":"2023-06-16T13:36:21","slug":"netflix-se-plantea-transmitir-deportes-en-directo-para-sumar-nuevos-suscriptores","status":"publish","type":"post","link":"https:\/\/infomercado.net\/colombia\/netflix-se-plantea-transmitir-deportes-en-directo-para-sumar-nuevos-suscriptores\/","title":{"rendered":"Netflix se plantea transmitir deportes en directo para sumar nuevos suscriptores"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">El gigante de streaming\u00a0Netflix, l\u00edder mundial del sector con\u00a0232,5 millones de clientes, pretende dar el salto a la\u00a0difusi\u00f3n de deportes en directo para seguir sumando nuevos suscriptores y la retransmisi\u00f3n de un torneo de golf con celebridades podr\u00eda ser el punto de partida.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La plataforma negocia\u00a0la emisi\u00f3n de un campeonato de golf desde Las Vegas (EE.UU.) el pr\u00f3ximo oto\u00f1o en el que participar\u00edan, entre otras personalidades, golfistas profesionales y pilotos de F\u00f3rmula 1, informaron medios especializados estadounidenses.<\/p>\n\n\n<div class=\"wp-block-infonews-extra-related-link\">\n\t<aside class=\"md:mx-8 my-4\">\n\t\t<div class=\"separator-dotted\"><\/div>\n\n\t\t<div class=\"my-2\" data-widget=\"featured-links-in-article-content\">\n\t\t\t<div class=\"text-sm font-bold text-body-200 uppercase\">Mira tambi\u00e9n:<\/div>\n\n\t\t\t<a\n\t\t\t\tclass=\"link-in-widget flex flex-col min-[420px]:flex-row gap-2 items-start min-[420px]:items-center text-base sm:text-lg\"\n\t\t\t\thref=\"https:\/\/infomercado.net\/colombia\/colombia-importara-vacunas-para-combatir-bacteria-que-afecta-cultivos-de-tilapia\/?utm_source=website&#038;utm_medium=single_post&#038;utm_campaign=related_links\"\n\t\t\t\ttarget=\"_blank\"\n\t\t\t\trel=\"\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"112\" height=\"112\" src=\"https:\/\/infomercado.net\/colombia\/wp-content\/uploads\/sites\/3\/2023\/06\/Tilapia-112x112.webp\" class=\"aspect-video object-cover w-28 wp-post-image\" alt=\"\" \/>\n\t\t\t\t<span class=\"flex-grow font-bold leading-tight\">Colombia importar\u00e1 vacunas para combatir bacteria que afecta cultivos de tilapia<\/span>\n\t\t\t<\/a>\n\t\t<\/div>\n\n\t\t<div class=\"separator-dotted\"><\/div>\n\t<\/aside>\n\n\t<\/div>\n\n\n<p class=\"wp-block-paragraph\">Esta iniciativa, que supondr\u00eda la primera incursi\u00f3n de Netflix en las retransmisiones deportivas en directo, contar\u00eda con los protagonistas de sus exitosas docuseries &#8216;Full Swing&#8217; y &#8216;Drive to Survive&#8217;, que respectivamente siguieron las carreras de golfistas profesionales y pilotos de Formula 1 durante la temporada 2022.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Grandes conglomerados como Disney cuentan con servicios a la carta especializados en deportes, como ESPN, pero los ejecutivos de Netflix siempre se han mantenido recelosos de adentrarse en la difusi\u00f3n de este tipo de contenidos en directo debido, sobre todo, al gran costo de la compra de los derechos de emisi\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00abNo hemos visto una forma rentable de transmitir deportes importantes (&#8230;) No estamos en contra de hacerlo, simplemente estamos a favor de las ganancias\u00bb, afirm\u00f3 el codirector ejecutivo de Netflix, Ted Sarandos, en enero del a\u00f1o pasado.<\/p>\n\n\n<div class=\"wp-block-infonews-extra-related-link\">\n\t<aside class=\"md:mx-8 my-4\">\n\t\t<div class=\"separator-dotted\"><\/div>\n\n\t\t<div class=\"my-2\" data-widget=\"featured-links-in-article-content\">\n\t\t\t<div class=\"text-sm font-bold text-body-200 uppercase\">Mira tambi\u00e9n:<\/div>\n\n\t\t\t<a\n\t\t\t\tclass=\"link-in-widget flex flex-col min-[420px]:flex-row gap-2 items-start min-[420px]:items-center text-base sm:text-lg\"\n\t\t\t\thref=\"https:\/\/infomercado.net\/colombia\/suecia-ayudara-a-colombia-a-desarrollar-tecnologia-espacial\/?utm_source=website&#038;utm_medium=single_post&#038;utm_campaign=related_links\"\n\t\t\t\ttarget=\"_blank\"\n\t\t\t\trel=\"\"\n\t\t\t>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"112\" height=\"112\" src=\"https:\/\/infomercado.net\/colombia\/wp-content\/uploads\/sites\/3\/2023\/06\/Tecnologia-espacial-112x112.webp\" class=\"aspect-video object-cover w-28 wp-post-image\" alt=\"\" \/>\n\t\t\t\t<span class=\"flex-grow font-bold leading-tight\">Suecia ayudar\u00e1 a Colombia a desarrollar tecnolog\u00eda espacial<\/span>\n\t\t\t<\/a>\n\t\t<\/div>\n\n\t\t<div class=\"separator-dotted\"><\/div>\n\t<\/aside>\n\n\t<\/div>\n\n\n<p class=\"wp-block-paragraph\">Este torneo de golf ofrecer\u00eda a Netflix la posibilidad de experimentar con la programaci\u00f3n deportiva y constatar el inter\u00e9s real de sus potenciales suscriptores, sin realizar una inversi\u00f3n tan alta como supondr\u00eda la adquisici\u00f3n de los derechos de una de las grandes ligas de f\u00fatbol, baloncesto o b\u00e9isbol.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Igualmente, supondr\u00eda un incentivo econ\u00f3mico en t\u00e9rminos de publicidad para la plataforma, que ofrece planes de suscripci\u00f3n con anuncios a precio reducido desde el a\u00f1o pasado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Netflix ya ha experimentado con la retransmisi\u00f3n en directo de eventos de entretenimiento, como un especial de comedia con Chris Rock que se desarroll\u00f3 con total normalidad, pero la plataforma fracas\u00f3 con la difusi\u00f3n de su reality show &#8216;Love Is Blind&#8217;, cuya emisi\u00f3n sufri\u00f3 un corte de una hora y se opt\u00f3 por acabar grab\u00e1ndolo.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Netflix sigue liderando el mercado del streaming e ingres\u00f3 8.162 millones de d\u00f3lares en el primer trimestre de 2023.<\/p>\n","protected":false},"author":468,"featured_media":3178,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[962,52,44,128],"class_list":["entry"],"acf":[],"yoast_head":"<title>Netflix se plantea transmitir deportes en directo para sumar nuevos suscriptores<\/title>\n<meta name=\"description\" content=\"Netflix sigue liderando el mercado del streaming e ingres\u00f3 8.162 millones de d\u00f3lares en el primer trimestre de 2023.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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